We make money in three ways.
- Verified listings. A lender can pay a flat monthly fee to confirm its lending details, add its own people and receive messages from its page. These pages are labeled "Verified (paid)". A lender can also pay a one-time flat fee for help setting up its page.
- Advertising. A lender can pay a flat fee to sponsor a market page. Every ad is labeled "Ad" and names who paid for it.
- Reports and data. We sell market reports to lenders, and data and API licenses to developers and institutions, for flat fees. All are built from the same public records you see on the site.
Today: paid listings, ads, reports and licenses are not on sale yet. Each has a waitlist, and nothing is charged for joining.
What money does not buy
A higher place in search, lists or rankings, a better figure, or the removal of a true public record. Order is set by the public data and the filters you choose.
The rules that set the order, and the test that keeps payment out of them, are on the methodology page. What a lender can and cannot buy is in the Advertising Policy. What the Verified (paid) label means, and what was checked, is in the Verification Policy.
Who we are
Who we are: The Lender Report is operated by JPro Labs LLC. JPro Labs LLC, the company that operates The Lender Report, also operates Janover Pro, a commercial real estate software and data product, and is affiliated with Janover Capital, a commercial real estate financing business.
If you send a financing request through this site, it goes to JPro Labs LLC and is not sent to a lender unless you ask.
Related
- Corrections: free for everyone, never tied to a payment.
- For lenders: what a lender can do with its page.
- Terms of Use and Privacy Policy.