Advertise
A flat monthly fee for a whole county, metro area or state. Every ad is labeled Ad, names who paid, and sits outside the results. Advertising never changes the order of results or any published number.
Not on sale yet. Each market page has a waitlist, and joining costs nothing. Commercial-purpose loans only. No deposit offers. Providers of merchant cash advances and other sales-based financing are not offered paid plans.
AdExample Lender
Ad. Paid for by Example Lender. Paid placements are not part of our search results.
Multifamily loans in Texas
Made [number] multifamily loans in [year] (HMDA, as of [date]).
See Example Lender's commercial lending page
Equal Housing Lender. From Example Lender. Written by Example Lender, not by The Lender Report. Last updated [date]. Commercial-purpose loans only. Legitimate lenders here will not ask you to pay through this site.
Three steps. Nothing is charged until your reviewer signs off
One kind of loan in one of three sizes:
Never a ZIP code, tract or neighborhood, and no part of a market left out.
Ads are not on sale yet. Joining costs nothing. We write once, when your market opens, with the price and the terms.
Your own reviewer and ours clear the words first. The ad then runs beside the results, labeled "Ad" with who paid, and never changes their order.
Call reports as of June 30, 2026, HMDA 2025, SBA through September 30, 2026
Every ad sits beside a free, sourced record of who lends on what: 10,906 lenders and 258,919 recorded loans from public filings. Brokers, business owners and AI tools read the record. The ad is the only part of the page a lender pays for, and it never touches the rest.
We publish no visitor numbers yet. Traffic for each market will appear on the rates page after our first full month, with the method and the words "not a guarantee". Until then, nothing on this page implies an audience size.
Flat fees. Nothing is priced by views, clicks or loans
None of these is on sale yet. Each has a waitlist on its own page. We write once when it opens, with the price and the terms, and nothing is charged until you decide.
Join the waitlist for pricing
Add what filings never carry to your own page: your lending details by product, named people who agreed to be listed, dated rates and a longer description, in a panel marked as yours. The page says Verified (paid) by your name, with the date you confirmed the details. Growth adds one market sponsorship of your choice.
Not included: a lead, a promise of deals, or any change to a figure or the order of results.
Join the waitlist for pricing
One labeled ad on Loan Comps and search results for one kind of loan in one whole county, metro area or state, shared by at most 3 advertisers who take turns by the hour. The same ad on that market's list page comes with it where the state has one.
Not included: first place, exclusivity or a promise of views, clicks or loans. Ads are paused in 8 states for now.
A page shows at most one ad. The advertisers in a market take the place in turn, one hour each: alone in a market, your ad is the one shown every hour; with two, every second hour; with 3, every third. No one can pay for more turns. State prices are on the rate card. The price for a county or a metro area is not set yet. It comes in the email we send when sponsorships open, and you decide then.
One time. Join the waitlist for pricing
Who is lending in your county, metro or state, by lender and year, from public files. A PDF and a CSV. It needs nothing from your systems and no data from you.
Not included: a ranking of banks, a verdict on anyone, or any private data.
Free marks
One fact from the public record, worded exactly as it is on your page, with its source and date, for your own site. Each links back to the evidence.
Not included: an award, a rank, or a word about quality. No mark is sold by itself.
Not offered yet
One labeled line in the "what changed" email, and one ad in the quarterly report. Not offered.
Not included: a place in any ranking. An advertiser in a report is treated like everyone else in it.
Developer license. Join the waitlist for pricing
For an app or product that uses the data, or a file delivery for your own analysis. Reading, search and AI answers stay free.
Not included: people, borrower rows or anything from outside the public record.
Free. Nothing you type is saved
From the public record, as of the dates shown
Written into our terms
We charge lenders flat fees for verification and advertising. Those fees, and the ads and Verified (paid) listings on this site, do not change search order or published data. How we make money · Advertising Policy
You sign off first. You pay second.
A bank cannot commit to a vendor before its compliance officer has seen the words, and we will not charge for an ad that never runs. So no money moves until your own reviewer and ours have both cleared the ad.
Choose a kind of loan and a state. The market is held for you for 14 days and counts against the cap of 3. Nothing is charged.
In the builder, with a preview at desktop and phone width. It refuses wording it cannot allow and says why, line by line.
A named reviewer at your institution, never the author, reads every line and ticks seven statements. We keep the exact words and the time.
A person at The Lender Report reads the same packet. We can reject an ad and say why. We never edit a word of it.
You will pay only then. By card or bank debit, or by invoice on net 30 terms after you accept the order form.
On the start date. We capture the page as a reader sees it when it goes live and every 30 days, and keep daily counts of views.
See a sample packet · The whole process
Pausing an ad takes effect on the page within five minutes. We have not set a review time, and we will not print one until we can keep it.
What a third-party risk team asks for
We hold no data about your customers and connect to none of your systems. The packet lists what exists today and says plainly what does not exist yet.
Until legal review is done in each state
Ads are not sold for 8 states yet: California, Illinois, Minnesota, Arizona, Nevada, South Dakota, North Dakota, Vermont. We are waiting for legal review in each. On our index of recorded loans they hold 23.6% of activity. The index is 2025 HMDA multifamily loans plus a third of SBA 7(a) and 504 loans in the 36 months to September 30, 2026, counted in the state of the loan. A paused state shows "Opens when cleared" on the rate card, and the order flow refuses it. A sponsorship is sold for a whole county, a whole metro area or a whole state. We do not sell or deliver ads by ZIP code, census tract, neighborhood or any area smaller than a county, and an advertiser cannot leave out any part of a market.
We do not send leads, route borrowers or take loan requests, and we cannot count deals. We report how many times your ad was shown, in daily totals. Counting clicks stays off until legal review clears it. We promise no views, taps, calls, borrowers or loans.
People running a search that fits your credit box in your market, on Loan Comps and search results, and on the hub page for that market. Not on a lender page, a comparison, an evidence table, a ranking, or the page for a business owner a bank just turned down.
The order of results is worked out from public filings and the deal you describe. The code that sets the order cannot read who pays, and the build fails if that ever changes.
Nothing runs and nothing is charged. You sign off first and pay second: your reviewer and ours both clear the ad before the order is charged, and the market is held for you for 14 days while that happens.
Pausing is immediate and takes effect on the page within 5 minutes. Monthly orders cancel at any time and run to the end of the paid month. Annual orders end at the term and renew only if you tick the box.
No. Commercial-purpose loans only. No deposit offers, no rates for accounts or certificates, and no consumer, auto, home equity or owner-occupied home loans. Providers of sales-based financing are not offered paid plans.
Ads are left out of the API and MCP answers unless the caller asks for them by name. A caller that asks gets them in a separate list, each one marked Ad and flagged as paid. An ad is never mixed into a lender record.
Claim your page, free, and see what brokers and AI tools read about you. Or write to desk@lender.report, and a person will answer.