Unverified listing What this means
The Lender Report built this page from public records. Heartland Credit Union has not reviewed it. Every lender's page starts this way, and it says nothing about Heartland Credit Union itself. Each figure shows its source and date. Work at Heartland Credit Union? You can claim this page for free.
Credit union, Madison, WI
Heartland Credit Union, Madison, WI
A credit union based in Madison, WI. Its commercial book is led by farmland and C&I. Public files show recent multifamily, 1-4 unit investor and real-estate-secured commercial loans it made.
- Kind
- Credit union
- Data as of
- June 30, 2026
- Page last changed
- November 11, 2026
- Commercial book
- $60.7M
- NCUA 5300,
- Holds, not loans made
- Commercial loans made, H1 2026
- 31
- NCUA 5300,
- Real-estate-secured
- SBA loans, 36 months
- Not reported
- SBA FOIA,
- 7(a) and 504, net of cancelled
- Total assets
- $667M
- NCUA 5300,
Does it fit my deal?
The deal is read here and kept nowhere. Leave out names, income and credit scores.
How to reach them
Each line shows where it came from
- Phone
- 800-362-3944 From the NCUA record, June 30, 2026.
- Website
- www.heartlandcu.orgFrom the NCUA record, November 9, 2026.
- Commercial lending page
- heartlandcu.orgFrom the lender's website, retrieved November 11, 2026.
- Names it files under
- HEARTLANDNCUA 5300,
- Address
- 5325 High Crossing Blvd, Madison, WI 53718-2301NCUA 5300,
- Regulator record
- NCUA profile
You generally must be a member of a credit union to borrow from it. Field of membership: Non-Federal Credit Union.
Recently done
Recorded lending
Recorded lending. Two or more public files show loans this lender made.
What changed. Heartland Credit Union's C&I balance rose 11.6% to $12M in the quarter ended June 30, 2026. NCUA 5300,
| When | What the record shows | Source |
|---|---|---|
| Jun 2025 to Jun 2026 | Farmland balance rose 1.6% to $19.7M in the year to June 30, 2026.Balances, not originations. Year over year from call reports. | NCUA 5300 |
| Jun 2025 to Jun 2026 | Commercial and industrial balance rose 25.2% to $12M in the year to June 30, 2026.Balances, not originations. Year over year from call reports. | NCUA 5300 |
Banks report no loan-level data for office, retail, industrial or construction loans. This list shows only multifamily and SBA loans.
| Period | Place | Loan | Amount | Rate | Term | LTV | Source |
|---|---|---|---|---|---|---|---|
| 2025 | Dane County, WI | Purchase, 5 to 24 units | $1.8M | 6.25% | 3 yr | 68% | HMDA 2025 |
| 2025 | Dane County, WI | Purchase, 5 to 24 units | $1.6M | 6.25% | 3 yr | 69% | HMDA 2025 |
| 2025 | Dane County, WI | Cash-out refinance, 5 to 24 units | $1.1M | 6.25% | 3 yr | 75% | HMDA 2025 |
| 2025 | Dane County, WI | Cash-out refinance, 5 to 24 units | $880K | 6.5% | 1 yr | 70% | HMDA 2025 |
| 2024 | Dane County, WI | Purchase, 5 to 24 units | $980K | 6.75% | 5 yr | 75% | HMDA 2024 |
| 2024 | Dane County, WI | Purchase, 5 to 24 units | $960K | 7.25% | 3 yr | 77% | HMDA 2024 |
| 2024 | Dane County, WI | Purchase, 5 to 24 units | $820K | 7% | 3 yr | 72% | HMDA 2024 |
| 2024 | Sauk County, WI | Purchase, 5 to 24 units | $520K | 7.5% | 5 yr | 72% | HMDA 2024 |
| 2024 | Dane County, WI | Cash-out refinance, 5 to 24 units | $200K | 7.25% | 5 yr | 65% | HMDA 2024 |
| 4 multifamily loans made in 2025 | $5.30M | HMDA 2025 | |||||
A blank means the source did not report it.
What it holds
NCUA 5300, June 30, 2026
| Book | Holds | Of its loans | Year over year | Loans | Average |
|---|---|---|---|---|---|
| Multifamily | $11.1M | 2.4% | Not reported | 11 | $1.00M |
| Construction and land development | $266K | 0.1% | -76.3% | 1 | $266K |
| Owner-occupied CRE | $6.87M | 1.5% | -73.8% | 18 | $382K |
| Non-owner-occupied CRE | $10.8M | 2.3% | Not reported | 25 | $431K |
| Farmland | $19.7M | 4.3% | +1.6% | 81 | $244K |
| Commercial and industrial | $12.0M | 2.6% | +25.2% | 89 | $135K |
| Other real-estate-secured commercial | $0 | 0.0% | Not reported | Not reported | Not reported |
| Commercial total | $60.7M |
Table
| Quarter | Commercial book |
|---|---|
| Q3 2023 | $45.6M |
| Q4 2023 | $44.8M |
| Q1 2024 | $48.4M |
| Q2 2024 | $50.2M |
| Q3 2024 | $51.3M |
| Q4 2024 | $51.2M |
| Q1 2025 | $54.6M |
| Q2 2025 | $57.5M |
| Q3 2025 | $57.8M |
| Q4 2025 | $56.9M |
| Q1 2026 | $57.5M |
| Q2 2026 | $60.7M |
| Kind of loan | Period | Loans made | Dollars | Typical size | Largest | Source |
|---|---|---|---|---|---|---|
| Multifamily, 5 or more units | 2025 | 4 | $5.30M | $1.30M | $1.8M | HMDA, |
| Multifamily, 5 or more units | 2024 | 5 | $3.48M | $825K | HMDA, | |
| 1-4 unit investor or business purpose | 2025 | 9 | $2.56M | $185K | HMDA, | |
| Real-estate-secured commercial | First half of 2026 | 31 | $14.5M | NCUA 5300, | ||
| Multifamily | First half of 2026 | 5 | $5.84M | NCUA 5300, | ||
| Owner-occupied CRE | First half of 2026 | 3 | $1.70M | NCUA 5300, | ||
| Non-owner-occupied CRE | First half of 2026 | 10 | $2.69M | NCUA 5300, | ||
| C&I | First half of 2026 | 43 | $8.30M | NCUA 5300, |
How these public files were tied to this lender. HMDA: its legal entity identifier (LEI).
| Book | Average loan |
|---|---|
| Construction and land development | $266K |
| Multifamily | $1.00M |
| Owner-occupied CRE | $382K |
| Non-owner-occupied CRE | $431K |
| Farmland | $244K |
| Commercial and industrial | $135K |
Programs on record: Federal Home Loan Bank member, Chicago district (FHFA).
Where it lends
Offices beside loans on record
| State | Offices | Multifamily 2025 | 1-4 investor 2025 | SBA 7(a) 36 mo. | SBA 504 36 mo. |
|---|---|---|---|---|---|
| Wisconsin HQ | 12 | 4 | 9 | 0 | 0 |
| County | Recorded loans | Dollars |
|---|---|---|
| Dane County, WI | 8 | $8.30M |
| Metro | Recorded loans | Dollars |
|---|---|---|
| Madison, WI | 8 | $8.30M |
Capacity. Not a rating
Our calculation from public filings, as of June 30, 2026. Not a rating, and not a statement about safety or deposits.
| Measure | This lender | Its peers | How it is worked out | Source |
|---|---|---|---|---|
| Business loan cap | $81.7M | $48.2M to $125M across 8 peers | Estimate: the lesser of 1.75 times net worth or 12.25% of assets. Low-income designated credit unions and some others are exempt. Not a statement from the credit union. | NCUA 5300, 12 CFR 723.8, Jun 30, 2026 |
| Business loans outstanding | $72.2M | $18.6M to $350M across 8 peers | Net member business loans, as reported on Form 5300. | NCUA 5300, |
| Cap used | 88.4% | 33.7% to 279.4% across 8 peers | Business loans outstanding over the estimated cap. | NCUA 5300, |
| Largest single borrower | $11.7M | $5.57M to $24.0M across 8 peers | Estimate: the greater of 15% of net worth or $100,000. Not a limit the credit union has stated. | NCUA 5300, 12 CFR 723.4, Jun 30, 2026 |
| CRE to net worth | 28.3% | 27.0% to 67.2% across 8 peers | (Construction + multifamily + non-owner-occupied CRE loans) divided by net worth. Our own ratio, not a regulatory test or limit. | NCUA 5300, |
| Loans to assets | 69.4% | 58.3% to 83.2% across 8 peers | Total loans divided by total assets. | NCUA 5300, |
Estimates use the formulas in 12 CFR 723. Low-income designated credit unions and some others are exempt from the cap.
Peers
Same kind of lender, similar size and book
| Lender | State | Total assets | Commercial book |
|---|---|---|---|
| Co-Op Credit Union | WI | $627M | $74.5M |
| Westby Co-Op Credit Union | WI | $1.02B | $339M |
| Superior Choice Credit Union | WI | $730M | $44.2M |
| Kohler Credit Union | WI | $776M | $67.9M |
| Fort Community Credit Union | WI | $450M | $23.5M |
| Unison Credit Union | WI | $394M | $27.3M |
| Simplicity Credit Union | WI | $547M | $54.0M |
| Southpoint Financial Credit Union | MN | $609M | $53.2M |
What we don't know
- Whether it is taking new loans today, or on what terms.
- Who can join. A credit union lends only to its members, and field of membership decides who qualifies.
- Whether it makes SBA loans. No SBA loans are on file under this name for the 36 months to September 30, 2026.
- Whether it takes brokers. No figure here means no evidence, not a refusal.
- Credit union concentration ratios here are our own calculation against net worth. They are not a regulatory test or limit. Originations are Jan-Jun 2026 year to date.
Check this page
Against the regulator's own record
- Name and charter. Heartland Credit Union, NCUA charter 66710. Compare it with the regulator's record. [NCUA profile]
- Balances. $667M in total assets and $60.7M in commercial loans held, from the NCUA 5300 for June 30, 2026. [Source]
- Loans made. 31 real-estate-secured commercial loans made in the first half of 2026, from your NCUA Form 5300, and 18 loans in the HMDA file, in 2024 and 2025: 4 HMDA multifamily 2025, 5 HMDA multifamily 2024, 9 HMDA 1-4 unit investor 2025. [How each file was tied to Heartland Credit Union]
- Phone and website. Phone 800-362-3944, from the NCUA record. Website heartlandcu.org, from the NCUA record. [How to reach them]
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For the record
Data as of June 30, 2026. Page last changed November 11, 2026.
- Regulator
- NCUA and state regulator
- NCUA charter
- 66710
- RSSD
- 117896
- LEI
- 549300LENIDYCDF93Y54
- The Lender Report ID
- lr_002094
- Main office county
- Dane
- Members
- 33,827
- NCUA region
- 3 - Western
NCUA credit union details,
- Reported $666.8M in total assets as of June 30, 2026 (NCUA 5300).
- Held $60.7M of commercial and commercial real estate loans as of June 30, 2026 (NCUA 5300).
- Held $19.7M of farmland loans as of June 30, 2026, up 1.6% from a year earlier (NCUA 5300).
- Held $12M of commercial and industrial loans as of June 30, 2026, up 25.2% from a year earlier (NCUA 5300).
- Held $11.1M of multifamily loans as of June 30, 2026 (NCUA 5300).
- Originated 4 multifamily loans totaling $5.3M in 2025 (HMDA).
4 more sentences
- Originated 5 multifamily loans totaling $3.5M in 2024 (HMDA).
- Originated 9 1-4 unit investor or business-purpose loans totaling $2.6M in 2025 (HMDA).
- Originated 31 real-estate-secured commercial loans totaling $14.5M in the first half of 2026 (NCUA 5300).
- Listed 12 offices in 1 state (NCUA).
Cite this
Source: The Lender Report, Heartland Credit Union, https://lender.report/lender/heartland-credit-union-wi/, data as of June 30, 2026.
Sources
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Work at Heartland Credit Union? Claim this page, free.
Source and date appear beside each figure. Banks report balances, not loans made. Loans made come only from HMDA and SBA files. We do not audit filings and can make errors joining them. Report a problem